Support for Vegan Businesses ‘Main Feature’ at Vegfest

6th June 2022

Vegan Business Tribe Live focuses on scaling up and succeeding in challenging climates.



This autumn’s VegfestUK London at Olympia Grand is already shaping up to be the biggest indoor vegan exhibition of 2022 in the UK, with a hunger and appetite from both exhibitors and visitors for live events again after the 2 year absence. And whilst for many vegan businesses the market is still growing, it is of course a challenging year for all business as unforeseen issues hit home is varying degrees. And with this in mind, a whole feature at the event is taking place focused around supporting both fledgling and established vegan businesses in their goals to flourish, consolidate and expand whilst navigating increasingly tricky waters.

Pictured: Lisa & David, founders of Vegan Business Tribe

Vegan Business Tribe Live aims to provide real support and assistance for a multitude of business challenges and includes some excellent panels and industry experts including Mitali Deypurkaystha AKA The Vegan Publisher, Esther Pearson, MD of Clive’s Pies, Thibault Guenat, Sustainability and Growth Manager at Minor Figures, Louisianna Waring, Senior Insight Officer at The Vegan Society and Keith Lesser from Vegan Accountants (also sponsoring the area) amongst the early confirmed speakers and panellists, with lots more to come and a full line up to be revealed in the early autumn. The area is curated by Vegan Business Tribe founders Lisa Fox and David Pannell and features 12 Vegan Business Tribe exhibitors around the area.

Pictured: Keith Lesser

“We’re thrilled to be partnering with Vegan Business Tribe for VegfestUK London 2022” says the event organiser Tim Barford from VegfestUK “and even more so to be providing such valuable and informed expertise around Business for our multiple exhibitors and visitors. In some respects there’s never been a better time to be running a plant-based business – and we’ve seen plenty of start-ups this last 2 years – but in other ways it’s a very tough set of conditions for business owners generally. The Vegan Business Tribe Live zone really does give some insights into best practices and importantly, lessons that have been learnt along the way, with a supportive and inclusive approach that is fun, uplifting & informed. And as vegan businesses continue to bounce back from 2 years of struggles, a whole new set of challenges awaits. Vegan Business Tribe Live addresses this area in depth.”

Vegan Business Tribe Live organiser David Pannell added “We are thrilled to be providing such a supportive area for both new and established vegan businesses at VegfestUK London this autumn. It’s a really exciting time to be in business – but also an exceptionally challenging one. Overcoming and flourishing in these times requires experience, fortitude and to a degree confidence, and our Tribe Live Zone helps with all of this – and more. We look forward to welcoming visitors and exhibitors alike to this really dynamic occasion in the vegan world.”

Pictured: Mitali Deypurkaystha

Sustainability is another key focus for vegan businesses right now and the event coincides with #Cop27 on the weekend of 12th & 13th November, and Barford confirms that there will be an additional focus on addressing climate change at the event, in particular the benefits of plant-based options and the multiple solutions they provide. ‘COP27 – Collaborating on Positions‘ includes multiple talks rooms including introductions to the benefits of plant-based diets for people new to these areas, as well as evidence-based expertise from health care professionals. Full line-ups for all areas will be unveiled in the autumn.

The event is expected to attract upwards of 12,000 visitors over the weekend alongside around 250 exhibitors. Tickets are on sale in the autumn from the website and potential exhibitors are invited to register their interest here:

Keep up to date with Vegan Business Tribe Live here