The UK's first dedicated vegan Trade and Media show
Glorious weekend at Olympia London with VegfestUK showcasing the best of veganism to around 13,500 visitors
Just under 15,000 people (13,500 visitors and 1,400 people working at the event) were at this hugely growing vegan lifestyle festival
For those planning to visit VegfestUK London 2016 and buy tickets on the gate instead of buying tickets in advance...
Visitors to VegfestUK London 2016 please take note of the 2 separate entrances that will be in use for various tickets
80 page programme with floor plan, stalls list, caterers, info on talks, cookery demos and performances
- Support for independent vegan businesses is the name of the game for VegfestUK Trade 2017, the UK's first... t.co/1bqxg3RI9D
- Simply can't wait to sample these! Feed The Soul will be selling their scrummy, raw, gluten free, sugar free,... t.co/xcLr4lgBGs
- Cindy's Tea will be selling their fabulous herbal teas at VegfestUK Bristol 2017 this May. Take a look at some... t.co/mIINEOailT
2014 Visitors Feedback
VegfestUK London 2014 Visitors Feedback
Thanks to all those who came to VegfestUK London and filled in the visitors survey.
Below are the results from the survey:
|Friends told me / word of mouth||24.50%|
|Been here before||19.68%|
|Read about the event online||10.84%|
|Saw advert in magazines||4.02%|
|Read article in magazines||1.61%|
|Support the veggie/vegan movement||37.35%|
|Want to find out more about going vegan / veggie||7.63%|
|Attend talks and demos||5.62%|
|Meet like-minded people||4.42%|
|Free gifts / samples||3.61%|
|Some of my friends were going||2.81%|
|Festival vibe / entertainment||2.41%|
|Meet celebrity guests||0.80%|
|South East England||22.89%|
|South West England||6.02%|
|North West England||0.80%|
|North East England||0.40%|
|Rest of the World||0.40%|
|Yes – first time I've been to any of your shows||59.04%|
|Yes – but have been to other VegfestUK events||12.85%|
|No – been to London last year||12.45%|
|No – been to London and another VegfestUK event||10.84%|
|No – I come to all your events||4.82%|
|Yes – definitely||69.48%|
|Yes – very likely||16.87%|
|Yes – fairly likely but not sure||8.43%|
|No – unlikely||4.42%|
|No – no chance||0.80%
|Omnivore (eats meat and dairy)||8.43%|
After going to VegfestUK London, which of the following options would you consider?
|reducing your meat||52.38%|
|doing none of these / staying the same||9.52%|
|reducing your dairy||0.00%|
If you're considering changing your diet, which of the following reasons would be the closest descriptions?
|I'm looking to improve my health||50.00%|
|I'm concerned about the environmental impact of eating meat and dairy||30.00%|
|I don't want to inflict harm on other living creatures||10.00%|
|My partner / family is doing the same||5.00%|
|I'm concerned about people going hungry, and I think that plant-based diets are better for sustainable global food production||5.00%
How easy do you think it is to go vegan / veggie / reduce your meat and dairy?
|Not too hard but not straightforward||61.90%|
Which of the following do you think is the hardest in going vegan / veggie / reducing your meat and dairy?
|I really am addicted to my favourite meat / dairy products and haven't found a satisfactory substitute||35.29%|
|I think vegan food is going to be expensive||23.53%|
|I don't think I'll be able to access vegan food regularly||23.53%|
|I'm concerned about the social implications especially when eating out – I don't want to stand out from the crowd||17.65%|
|I'm not sure I can put up with the attitude from my partner / family / colleagues / friends||0.00%|
Which of the following do you think is the easiest about going vegan / veggie / reducing your meat and dairy?
|I really like the taste of plant-based foods and they're easily accessible these days||29.41%|
|I feel the benefits on a health level||23.53%|
|I'm committed to being vegan / vegetarian / reducing my meat and dairy on an ethical level||17.65%|
|My friends / family / colleagues are doing the same||17.65%|
|Vegan / vegetarian food is generally cheaper||11.76%
Which meat / dairy products would you find hardest to live without?
|Cakes / Biscuits / chocolates||23.08%|
|Bacon / sausages||15.38%|
|Roast dinner / steak||15.38%|
How would you describe your experience at VegfestUK London?
|Super positive – really impressed||42.86%|
|Very positive – very nice people, products, food etc.||38.10%|
|Not that great but some of it was good||9.52%|
|Most unpleasant – really didn't enjoy it at all||9.52%|
|Generally positive but a little bit scary||0.00%|
Questions for those who were vegetarians before visiting VegfestUK London
After going to VegfestUK London, are you considering changing your diet?
|yes, I'm going to reduce my dairy intake and look for vegan alternatives||34.38%|
|yes, I'm looking to go vegan||32.81%|
|no, unlikely to change my diet at the moment||17.19%|
|yes, but only one or two minor changes here and there, nothing dramatic||12.50%|
If you're going vegan, or reducing your dairy intake, how easy do you think It would be to replace dairy?
|Easy for most things, maybe one or two not so easy||39.34%|
|Moderately easy but struggling with a few items||29.51%|
|Looking quite hard, not looking forward to it but going to do my best||9.84%|
|Looking almost impossible||4.92%
If you're going vegan, or reducing your dairy intake, which dairy products are the hardest for you to give up / reduce?
|Cakes / chocolates / biscuits||16.67%|
If you're not going vegan or not reducing your dairy intake, which of the following reasons applies?
|I'm a cheese addict||45.83%|
|I can't be fussed with reading labels all the time||20.83%|
|I love dairy products all round||12.50%|
|I like milk in my tea||12.50%|
|I adore butter||4.17%|
|I'm not impressed with the vegan dairy-free substitutes||4.17%|
What is your biggest reason for being vegan?
|I don't want to inflict harm on other living creatures||76.25%|
|Plant-based diets are good for my health||10.63%|
|I'm concerned about the environmental impact of eating meat and dairy||7.50%|
|I'm concerned about people going hungry, and I think that plant-based diets are better for sustainable global food production||4.38%|
|My partner / family is doing the same||1.25%|
When you went vegan, which of the following describes best your vegan journey?
|Went veggie first then vegan||83.75%|
|Overnight / from eating meat and dairy to 100% vegan||8.13%|
|I tried going vegan more than once - struggled but got there in the end||6.25%|
|I was born into it||1.88%|
|I really struggled with going vegan and I'm not sure I'm going to be able to manage it||0.00%|
|I gave up||0.00%
What's your favourite vegan food?
|Raw food / salads||35.66%|
|Vegan cheese / yoghurt alternatives||13.95%|
|Nut or soya milk||11.63%|